Millennium Magazine_2ndEd
10 MILLENNIUM-SECOND EDITION I n 1977, when Susan Eustis obtained a patent for her “Compact electronic voting machine,” the United States was not more than two years removed from its amendment of the Voting Rights Act, which was a landmark piece of legislation that prohibited the racial discrimination in voting that had become commonplace since the Reconstruction Era. Her invention received much publicity and was hailed in The Boston Globe and People magazine as “an electronic marvel” that was both lighter and more efficient than its predecessors, marking one of the first but certainly not last times she proved to be ahead of the curve. In a career that has spanned more than 30 years, Ms. Eustis has built an impressive reputation as a writer and analyst covering technology, health care, software and hardware, telecommunications, energy, and several other subjects. Her company, WinterGreen Research, identifies and reports on market trends using information obtained through qualitative research and in-depth interviews conducted by Ms. Eustis and her business partner. Since its establishment in 1985, WinterGreen Research has provided premier independent assessments of developing trends in several industries, with technology, telecommunications, energy and health care leading the way. Available for digital purchase through the company website, studies produced by WinterGreen can range anywhere from 150 to more than 1,000 pages and feature graphs, tables and figures that support the documented research and depict trends forecasted for the future. Whereas some market analyses only examine and report on current trends, Ms. Eustis’ work goes just a step further in that she has been able to predict, with a great deal of accuracy, advancements in several industries at least two years before they actually occurred. Rather than a clairvoyant with the ability to see into the future, Ms. Eustis is an active consumer and purveyor of knowledge who provides companies with the information necessary to develop and grow their businesses. Though based in the northeastern region of the U.S., Ms. Eustis has profiled leading market participants doing business all over the world. With developments in technology, energy and health care having an increasingly global impact on the way modern enterprises operate and generate profit, her work is vital to customers looking for accurate, thorough research to support the expansion of existing markets or the development of new ones. Some of the most popular recent studies focus on employing robots for a variety of tasks, such as surgical procedures and agricultural work, as well as the use of solar panels, thin-film batteries and LED SUSAN EUSTIS PRESIDENT, CHIEF EXECUTIVE OFFICER WinterGreen Research, Inc. Lexington, MA
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